In any discussion of innovation, incremental or disruptive, it’s important to define what we mean. A common misconception is that innovation is all about technology and R&D or the “next great invention.” But from my team’s point of view, it’s far more about value; to what degree an idea — and the execution of that [...]
NORTH CHICAGO, IL, June 10, 2008 – StudioNorth, a 30-year Chicagoland veteran in creative marketing and interactive technology solutions, announced today that it has launched the first “hybrid” annual report for its client, The Morton Arboretum, a 1,700-acre tree museum located in Lisle, Illinois. The Arboretum approached StudioNorth to develop an innovative alternative to their [...]
